Once you have locked up your first property under contract and you are now ready to market to your Buyers List! Since you have attended Local REIAs (Real Estate Investing Associations) like SDCIA (San Diego Creative Investors Association) and NSDREIA (North San Diego Real Estate Investors Association), you have now built and successfully logged buyers who want wholesale deals.
Marketing your wholesale real estate deal is simple because you will only need to utilize phone and email.
In my experience, the best way to market a wholesale is with an email to my TOP 3 buyers. I choose to send an email to the buyers who have an extensive track record and that I know are extremely serious when it comes to buying property! You will have determined this by following-up with the buyers on your list and developing a business relationship with them.
A clear and concise email will include the numbers of where you want to sell the property at and this depends on how low you got the property below market value.
If you were able to acquire the property at $150,000 and it is worth $160,000, then you will market it out to your Buyers List at the purchase price of $160,000.
Also, your buyers are going to want to see the property. So, be sure to include the address in the email!
Here is a recent email of mine to a buyer on my list:
Hope all is well!
Here is a property that we are looking to wholesale at $200,000. The property needs about $35,000 in work and would resale at $299,000.
Here is the address: 21044 Nettlebrook Drive in Lakeside, CA 92040.
The property is vacant so you are welcome to visit the property at any time. If you are interested, please feel free to shoot me a call at (858) 986-****
Thank you very much,
Unfortunately, after emailing my TOP 3 buyers they were all busy with the deals they were working on. So, I did my next favorite step in marketing my wholesale deals and I got on the phone to call other buyers who I believed were able to close the deal.
One company went out to the property the same day I called and I was able to sell the property at $200,000 for a $10,000 profit two days later. Quick and easy!
It is absolutely crucial for you to build a Buyers List before you get any property under contract because it will make the whole entire process smooth. Imagine if I had the property under contract and I was unaware of any companies that liked to buy real estate? Well, I would probably lose out on the deal to some other investor!
Be sure to build your Buyers List before finding your first deals!